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Bobcat Honors Military Members, First Responders Through B.R.A.V.O Program

Bobcat honors military members first responders and medical professionals through its B.R.A.V.O program, offering exclusive savings and financing on equipment. Available year-round, the program supports those who serve communities by providing access to reliable tools for work and business needs. Learn more at bobcat.com.

May 5, 2026 - National Edition
Bobcat

Bobcat photo
   (Bobcat photo) Bobcat Company is recognizing the vital role service?oriented professionals play in building and supporting communities across the country.   (Bobcat photo)

Bobcat Company is recognizing the vital role service‑oriented professionals play in building and supporting communities across the country.

Through its B.R.A.V.O. program — Benefits for Responders and American Veteran Ownership — Bobcat offers exclusive savings and financing on eligible equipment to active and retired U.S. military members, veterans, first responders and medical professionals.

While Military Appreciation Month provides a meaningful opportunity to highlight Bobcat's longstanding support for the military community, the B.R.A.V.O. program is available year‑round as part of the company's broader commitment to those who serve on the front lines — both in uniform and in essential community roles.

The B.R.A.V.O. program offers eligible participants valuable savings and special financing options on qualifying Bobcat equipment. Designed to support professionals who protect, care for and serve others, the program helps make dependable tools more accessible for work, property maintenance and small business needs.

"Supporting those who serve our country and their communities has long been part of who we are at Bobcat," said Mike Ballweber, president, Doosan Bobcat North America Inc.. "The B.R.A.V.O. program reflects our ongoing commitment to stand behind those who demonstrate courage, resilience and integrity every day."

Available through authorized Bobcat dealerships, the B.R.A.V.O. program connects eligible customers with local dealer support and equipment built for real‑world demands whether on the job site, in emergency response or in service to their communities.

For more information, visit bobcat.com


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