Flaska JCB of Phoenix, Ariz., held an open house and “Backhoe Rodeo” on Nov. 21, at its Buckeye Road location.

Highlights of the event included the Dancing Diggers backhoe exhibition and the JCB HMEE, an armored backhoe loader for military applications.

Bob Canady, Flaska JCB sales manager, hosted the event. Ben Coleman, general manager of backhoe loader sales, JCB, was on hand along with several other JCB corporate representatives. A major focus of the event was to introduce the 3CX backhoe loader, which Coleman called “one of the best values in the industry.”