The holiday season is a time for memories, and a new video from Mack has awakened a flood of them – and in some cases tears – from those who have seen it. The video, “The Horn,” shows a man’s love for trucks from the time he was a boy until now as a driver. Throughout the video, the man reminisces about being a child and encouraging drivers to honk their horns as trucks move goods across the country. We’ve seen several social media posts and received emails from men telling us they’ve teared up after watching it.

This story also appears on Truck and Trailer Guide.