Paramount Equipment LLC of Union, N.J., announced that Ryan Carter has joined the Paramount Team as its Midwest regional sales manager.

Carter brings more than 30 years of experience in the equipment sales and rental industry. Having most recently served as the president of Dieci USA, his previous experience has provided him with a unique view of the rotating and fixed boom telehandler market. His direct experience in the areas of construction, mining, agriculture and recycling will have a positive impact in placing either rotating or fixed boom Magni telehandlers with dealers that will in turn provide its customers the right machine for the right job, according to the company.

Previously, Carter has worked with Terex, Schaeff of North America, Waldon-Laymor and Lift-It / PCM Corporation. His mission will be to work directly with prospective Magni dealers, building a dealer network within his seven state territory of Michigan, Illinois, Indiana, Ohio, Kentucky, West Virginia and western Pennsylvania.

With Carter's experience, professionalism, and dedication to total customer satisfaction, the company is confident that he will make significant and immediate impact as the company continues to accelerate its Magni distribution.