ProCon JCB joins the JCB North American dealer network, providing an extensive line of equipment and personalized, dedicated service to the New Mexico and western Texas regions.

Since its establishment in 2011, ProCon’s mission as a heavy equipment dealer has always been to go above and beyond customer expectations and provide construction equipment, tools, supplies, and services. ProCon JCB will offer an array of equipment, such as excavators, forklifts, skid steers and compact track loaders with side-entry door, as well as power equipment and attachments. In addition to equipment rental and servicing, ProCon JCB offers full financing and customer support, including a 24-hour call center for around-the-clock assistance.

“As a local, independently owned business, we saw an opportunity to better fulfil and exceed the needs of our customers. Pairing our unmatched customer service with JCB’s exceptional, globally recognized products allows us to do just that,” said Joseph Muench, owner of ProCon JCB. “We are more than confident that this will be a fantastic move for ProCon as well as our current and future customers in New Mexico and West Texas.”

To communicate the availability of JCB’s equipment line to consumers, ProCon JCB will be incorporating JCB’s overall look and branding within their dealership, as well as utilizing further advertising and marketing tactics within New Mexico and western Texas.

“ProCon has an impressive reputation for always putting their customers first,” said Dallas Reeves, JCB North America’s vice president of sales. “We look forward to working with them to offer high-quality JCB equipment to complement their unparalleled customer service.”

For more information about JCB, visit www.jcbna.com.