Talbert Manufacturing has hired B. Ross McKenzie as its new west region sales manager.

McKenzie works directly with Talbert dealers in the western United States and Canada to help them market, specify, customize and sell trailers that meet their customers’ application needs. He brings 28 years of experience in the equipment, trailer and sales industries to his new role.

Greg Smith, vice president of sales and marketing, said McKenzie’s professionalism and extensive transportation industry experience is an asset to Talbert dealers and their customers.

“Ross knows transportation, trailers and how to match the ideal combination of features and specs to specific applications,” he said. “We’re excited to have him on our team, working with current dealers and their customers and forming relationships with new dealers in the region.”

Prior to joining the team in October, McKenzie was a sales representative of Fortitude Manufacturing, Houston, where he sold 130-barrel vacuum trailers and helped develop a customer base throughout Texas. Prior to that, he worked in sales positions at French-Ellison Truck Center at its Pharr, Texas branch, and Bruckner Truck Sales at its Abilene, Texas, location.

“There is great opportunity for growth for Talbert and our dealers in this region,” McKenzie said. “I’m looking look forward to using my sales experience and expertise in the industry to better help my customers and dealers, and get more Talbert-customized trailers on the road.”

For more information, call 800/348-5232 or visit www.talbertmfg.com.