The 2025 Big Dig of Northern Colorado expanded on its ongoing success, raising more than $131,000 in support of pediatric cancer research for the American Cancer Society (ACS) this year.
Taking place on Sept. 6, 2025, and once again hosted by Richie Bros. Auctioneers in Longmont, Colo., the event sold out completely for the second year in a row.
4Rivers Equipment was once again one of the key sponsors of Big Dig of Northern Colorado 2025 and contributed by bringing a 70-ft. obstacle course and a variety of mini-excavators for children and families to operate. The event offered a fun, hands-on experience for kids while supporting a vital cause in the fight against childhood cancer.
"We are so grateful that the community supports this event," said Rachel Befort, associate director of the American Cancer Society. "We have kids here today who are facing a cancer battle, and we have kids here that have faced that battle and won, so it just brings home the impact that ACS has on people right here in our community."
Big Dig of Northern Colorado 2025 statistics:
• Attendance: 3,111 people
• Sponsorship: $78,000
• Ticket sales: $39,081
• Silent auction: $4,293
• Day-of revenue enhancers (hats, T-shirts, equipment rodeo, etc.): $3,970
• Champion fundraising: $1,400
• General donations: $2,102.02
• Credit card transaction fees: $2,183.45
• Total: $131,029.47 raised
For more information on the American Cancer Society, visit cancer.org.
