4Rivers Equipment

4Rivers - Wed February 18, 2026

4Rivers Equipment Celebrates 100th Anniversary in 2026

4Rivers Equipment will celebrate a massive milestone throughout the course of 2026: its 100th anniversary as a company. With humble beginnings originating in Holly, Colo., in 1926, the Romer family started a John Deere dealership that stood the test of time and has grown tremendously over the last century....

4Rivers Equipment - Wed February 18, 2026

4Rivers Equipment Partner Shows Steer at National Event

4Rivers partnered with Ty Weathers as he showed his steer, Theo, in the Junior Market Steer Show on Jan. 21, 2026, as part of the National Western Stock Show. The annual Colorado tradition took place this year over 16 days between Jan....

4Rivers Equipment - Mon December 22, 2025

4Rivers Equipment Wins Bid at Colorado FFA 'Meat & Greet'

Colorado Future Farmers of America (FFA) held its annual Meat & Greet event at the National Western Complex in Denver, Colo., on Nov. 19, 2025, and 4Rivers Equipment bid on the young exhibitors' "partner experience."Meat & Greet is a CO FFA Foundation fundraiser for scholarships benefiting Colorado students, and 4Rivers offered $10,000 in donations....

Trimble - Wed October 29, 2025

4Rivers Equipment Named Newest Trimble Technology Outlet

Trimble announced on Oct. 2, 2025, Greeley, Colo.-based 4Rivers Equipment as the newest Trimble Technology Outlet. 4Rivers will now sell Trimble grade control, site positioning systems and correction services technology directly to customers using John Deere construction equipment....

4Rivers Equipment - Wed October 15, 2025

Big Dig of Northern Colorado Raises More Than $142K

The 2025 Big Dig of Northern Colorado expanded on its ongoing success, raising more than $131,000 in support of pediatric cancer research for the American Cancer Society (ACS) this year. Taking place on Sept....

4Rivers Equipment - Tue July 15, 2025

4Rivers Equipment Becomes FAE Dealer

4Rivers Equipment has partnered with FAE to begin the sale and rent of PT dedicated tracked carriers in New Mexico and Colorado. 4Rivers Equipment will be the exclusive dealer of these machines in these areas, offering PT175, PT300 and PT550 dedicated mulchers....