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Demo & Dig Days Events Draw Northeast Operators

May 13, 2026 - Northeast Edition #10
CEG

United Construction & Forestry and United Ag & Turf successfully concluded a multi state series of Demo & Dig Day events held throughout April, welcoming operators, contractors and equipment professionals to hands on showcases in Barre, Vt.; Hermon, Maine; Clifton Park, N.Y.; Plainfield, Conn.; Pembroke, N.H.; Raynham, Mass.; and Millbury, Mass.

Each event ran from 10 a.m. to 5 p.m. and featured full day access to John Deere equipment, technology demonstrations and operator challenges. Attendees had the opportunity to test a wide range of machines and explore advanced jobsite technology, including 2D and 3D SmartGrade, Topcon MC Mobile, engcon attachments and John Deere Operations Center tools. These demonstrations gave customers a firsthand look at how precision solutions can improve efficiency, accuracy and productivity on the job.

Food trucks kept the atmosphere lively, and the popular excavator challenge brought out competitive spirit at every stop, with prizes and bragging rights awarded to top performers.

As part of the event experience, United Construction & Forestry and United Ag & Turf offered exclusive attendee only promotions including:

• Up to $18,000 off new 2026 John Deere compact construction equipment

• Zero percent for 60 months on John Deere compact construction equipment

• Ten percent off parts and service

• And a $1,500 voucher toward the purchase of new John Deere compact construction equipment redeemable until July 31, 2026

"These events are all about giving customers real seat time, real conversations and real value," said Jon Beaulac, vice president of United Construction & Forestry. "The turnout across all seven locations shows how much operators appreciate the chance to run equipment, try new technology and connect with our experts."

The company said Demo & Dig Days will continue to be a cornerstone customer event series for United Construction & Forestry and United Ag & Turf, offering hands on learning and direct access to the latest innovations in construction and forestry equipment. CEG

(All photos courtesy of United Construction & Forestry and United Ag & Turf.)

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Topcon positioning technology stands ready in the demo zone, highlighting how digital tools support greater precision on the job site. (United Construction & Forestry/United Ag & Turf photo)
Multiple compact track loader models were staged on site, showcasing the range of John Deere equipment available for compact applications. (United Construction & Forestry/United Ag & Turf photo)
Great equipment, great conversations and a great atmosphere — live demos made Demo & Dig Days a must-attend event this spring. (United Construction & Forestry/United Ag & Turf photo)
Each event ran from 10 a.m. to 5 p.m. and featured full day access to John Deere equipment, technology demonstrations and operator challenges. (United Construction & Forestry/United Ag & Turf photo)
Event staff gather under a United Construction & Forestry tent as jobsite technology demonstrations get under way during a Demo & Dig Day stop. (United Construction & Forestry/United Ag & Turf photo)
The popular excavator challenge brought out competitive spirit at every stop, with prizes and bragging rights awarded to top performers.
 (United Construction & Forestry/United Ag & Turf photo)
Nothing beats getting behind the controls. Attendees were ready to put John Deere compact equipment to work and explored how precision solutions can boost jobsite productivity. (United Construction & Forestry/United Ag & Turf photo)
From grading to digging, Demo & Dig Days delivered a full day access to equipment operators and technology they needed to see in action. (United Construction & Forestry/United Ag & Turf photo)
Learning looks better when it’s hands on. Equipment demos and expert walk throughs helped attendees see how precision technology improves accuracy and efficiency. (United Construction & Forestry/United Ag & Turf photo)
Crowds circle an excavator equipped with an engcon attachment as features and applications are explained up close. (United Construction & Forestry/United Ag & Turf photo)
SmartGrade, Topcon MC Mobile, engcon attachments and John Deere Operations Center were front and center, giving customers a firsthand look at smarter job sites. (United Construction & Forestry/United Ag & Turf photo)
Hands-on learning was center stage as attendees took turns inside the cab of a John Deere compact track loader. (United Construction & Forestry/United Ag & Turf photo)
The popular excavator challenge brought out competitive spirit at every stop, with prizes and bragging rights awarded to top performers.
 (United Construction & Forestry/United Ag & Turf photo)


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