Thompson Equipment - Tue April 28, 2026
Thompson Equipment, 3R-Machinery Bring Pronar, Screenpod Equipment to New England Contractors
Thompson Equipment has announced a strategic distribution partnership with 3R-Machinery by Shred-Tech, introducing two globally recognized manufacturers, Pronar and Screenpod, to contractors across Maine, Vermont, New Hampshire, Massachusetts, Connecticut and Rhode Island....
Kubota - Mon April 27, 2026
Kubota Shifts into High Gear With Multi-Year NASCAR Partnership
Kubota Tractor Corporation announced a new multi-year partnership with NASCAR, beginning with the 2026 NASCAR season. That establishes Kubota as an official partner of NASCAR, including the official tractor of NASCAR, official construction equipment partner of NASCAR, official compact equipment partner of NASCAR and official utility vehicle of NASCAR....
ASCO - Thu April 02, 2026
Bell Trucks, ASCO Form Artic Dump Truck Partnership
Associated Supply Co. Inc. and Bell Trucks America Inc. announce the establishment of a partnership to offer articulated dump trucks across ASCO's footprint. Flexible rental and acquisition options will be available at 27 branches in Texas, Oklahoma and New Mexico....
Trimble - Wed January 28, 2026
West Side Tractor Sales Co. Named Newest Trimble Technology Outlet
Trimble announced West Side Tractor Sales Co. as the newest Trimble Technology Outlet. West Side Tractor will now sell Trimble grade control, site positioning systems and correction services technology directly to customers using John Deere earthmoving equipment, including dozers, excavators, motor graders, mini-excavators and compact track loaders....
Florida Coast Equipment / Florida Thoroughbred Breeders and Owners Association - Thu January 15, 2026
Florida Coast Equipment, Kubota Partner With FTBOA
Florida Coast Equipment has entered into a partnership agreement with the Florida Thoroughbred Breeders' and Owners' Association making Kubota the exclusive tractor, mower, utility vehicle and construction equipment sponsor of the Florida thoroughbred industry, starting in 2026....
Caterpillar - Wed January 07, 2026
Caterpillar Teams With NVIDIA to Revolutionize Heavy Industry With Physical AI, Robotics
Caterpillar Inc. announced an expanded collaboration with NVIDIA to drive innovation across industries through AI-enhanced customer solutions and manufacturing systems. This engagement will transform how work gets done for Caterpillar's customers, dealers and employees, according to Caterpillar....
Merlo - Thu September 25, 2025
Brooks Tractor Becomes Official Merlo Dealer; Celebrates 80 Years Supporting Wisconsin's Agriculture, Forestry Professions
Merlo America announced a new partnership with Brooks Tractor, officially welcoming the long-standing Wisconsin dealership into its United States' dealer network. With this move, Brooks Tractor now offers the complete line of Merlo telehandlers, forestry-ready TreEmme machines and a wide range of attachments at all seven of its locations across Wisconsin....
LiuGong - Wed September 24, 2025
Central Gulf Machinery Joins LiuGong North America to Expand Coverage in La.
Kenworth of Louisiana announced the formation of Central Gulf Machinery, a newly established sister company dedicated to representing LiuGong North America's construction and lifting equipment portfolio....
Martin Equipment - Tue September 23, 2025
Trimble Announces Martin Equipment as Technology Outlet for Ill., Iowa, Mo.
Trimble announced Sept. 9, 2025, that Martin Equipment is the newest Trimble Technology Outlet. Headquartered in Goodfield, Ill., Martin will now sell Trimble grade control, site positioning systems and correction services technology directly to customers using John Deere and Wacker Neuson earthmoving equipment, including dozers, excavators, motor graders, soil compactors, mini-excavators and compact track loaders....
Volvo - Thu September 18, 2025
Volvo CE Steps Out of FIA World RX Championship Platform
As the fourth year of the FIA World Championship comes to an exciting conclusion this weekend in Istanbul, Turkey, Volvo CE has confirmed this season will be its last. With the FIA confirming there will be no global World RX event in 2026 and reducing its focus on sustainable electric technology, Volvo CE believes this is the right time to step out....
